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Founded by Riya Gupta, Whimsy was born from a mother’s concern for her daughters’ delicate skin. The brand offers cruelty-free, vegan, and chemical-free products for girls aged 6 to 16, using gentle, natural ingredients and sustainable sourcing practices.
The Green Pillar applauds Whimsy for redefining beauty with safety and sustainability at its core. Follow @thegreenpillar and explore more planet-conscious brands shaping a greener future.